Data and statistics are important in making informed decisions, right? While this is certainly true, it's important to peel back the layers and understand where the data is coming from and wether the provider has a vested interest in shaping your beliefs. This week I'm joined by Member Experience Director at The Property Mentors, Aaron Best to discuss how data can be manipulated to serve a particular narrative. As investors, it's important we know where our information is coming from and how we can access unbiased sources of knowledge.
With a passion for everything digital, combined with his understanding of UX and service design, Aaron has been able to develop Augur Investor, our proprietary in-house property analysis tool. Augur helps investors understand the projected financial impact of their investment on their portfolio.
Having always had a strong interest in financial markets, Jacob completed a bachelor’s degree in finance and economics. While studying however, Jacob discovered his true passion was marketing psychology and the science behind what makes people buy. During his studies, Jacob went on to start his own e-commerce brand which laid the foundations of his marketing and business knowledge. With a good attitude, willingness to learn and friendly demeanour, Jacob makes an excellent addition to Investor Intelligence team.
Each month we like to present a dedicated FAQ episode where we take questions from our listeners and put them to our resident expert, Luke Harris. With more than two decades of residential and commercial investment experience under his belt, Luke has seen the best and worst of the property market.
Have a question you want answered? Let us know on the link below.